Content marketing is widely recognized as an important method for boosting search engine ranking and driving traffic. Forbes reports that content marketing is the most important element in any inbound marketing strategy. Without its own individual strategy, your content marketing efforts are akin to shooting in the dark, and you may not obtain as much … [Read more…]
Media consumption on mobile devices is on the rise. By 2015, one-third of mobile users in America will regularly listen to music on their smart phones. Music and video already account for more than half the $30 billion mobile content market.. Your fans expect the ultimate mobile experience in audio and video music, whether streamed … [Read more…]
Social media offers a wonderful platform for chiropractors to generate social referrals for their business and provide value-added services to their customers. Keep in mind that you should focus on targeting your local market, unless you are selling online chiropractic equipment and accessories such as tractions, exercise balls, pillows, slippers, etc. Also note that there … [Read more…]
Who doesn’t like to engage with food? If you’re into selling food then practically everybody out there is your customer. So how do you get folks to engage with the food your restaurant is offering? You can do this by utilizing social media tips for restaurants to effectively engage with your audience and reach out … [Read more…]
Just as Google is a giant among search engines, so is Twitter among social media marketing sites. According to PCMag.com, Twitter boasts an impressive 974 million users. Even so, many businesses attempting to leverage the incredible marketing potential offered by Twitter often make critical mistakes. Such mistakes not only decrease the reach and efficacy of a … [Read more…]
Is your competition stealing your customers because they know a few more things about localized mobile advertising than perhaps you do? It’s entirely possible. Mobile Marketer reports that Facebook’s mobile advertising during the 2nd quarter of 2014 represented 62% of advertising revenue, an increase from 59% during the 1st quarter and a 41% year over … [Read more…]
Restaurants that have realized how mobile marketing provides higher returns for their advertising dollars are reaping benefits hand over fist. Restaurant and bar owners who still haven’t taken advantage of targeting mobile customers may want to soon jump on the bandwagon as their competition most likely has. Interestingly, almost 90% of smartphone users conducting food-related … [Read more…]
How long does the average internet user give a web page to open before ditching it? Statistics say around five seconds. You too, are first a user and how tolerant are you of web pages that seem to take delight in holding back the content and revealing it almost pixel by pixel? You move on … [Read more…]
Setting up an ecommerce site is easy. There are ecommerce store solutions that can create snazzy stores for you in a matter of minutes. However, running an ecommerce business is a totally different ball game. Attracting traffic and generating revenue in the face of fierce competition is not easy. However, businesses that manage to avoid … [Read more…]
Mobile devices and the influx of mobile technologies have changed the landscape for marketers in recent years. Today, mobile content is consumed more actively than any other types of media available. In fact, Mary Meeker, an analyst at Kleiner Perkins Caufield Byers who reviews trends that are occurring in technology, predicted that mobile search would … [Read more…]