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How to Use Mobile Marketing to Generate Leads

Posted by Brett Relander on January 19, 2015 Leave a Comment
How to Use Mobile Marketing to Generate Leads

Mobile marketing has completely revolutionized the world of marketing. Brands have rapidly discovered that mobile websites are no longer a luxury but a necessity. While mobile marketing can include a variety of aspects, ultimately it means that users are able to enjoy a completely optimized, seamless experience on all their devices. Basically, anything that a … [Read more…]

Posted in: Mobile | Tagged: boost conversion rates, Call to Action, lead generation, mobile devices, mobile marketing, Progressive Profiling Technology, push notifications

What Retailers Can Learn and Leverage from E-commerce

Posted by Brett Relander on January 5, 2015 Leave a Comment
What Retailers Can Learn and Leverage from E-commerce

Since the dawn of e-commerce, the death of retail has been forecasted frequently. While there is no doubt that changes have come to traditional retail, it is obviously still around. Even so, e-commerce has certainly made an impact, particularly in the apparel and electronics sectors. Venture Beat recently reported that for the first time, Cyber … [Read more…]

Posted in: Digital Marketing, E-commerce | Tagged: e-commerce, mobile devices, mobile marketing, push notifications, retail

Social Media and Mobile Marketing: A Marriage Made in Heaven

Posted by Brett Relander on November 17, 2014 Leave a Comment
Social Media and Mobile Marketing: A Marriage Made in Heaven

According to statistics recently published by eWeek, social media and mobile marketing currently go hand-in-hand. A study conducted by Millward Brown Digital found that 34 percent of shoppers used their mobile devices while in stores to perform shopping-related activities. Furthermore, 23 percent of shoppers used a social network on their mobile phone while in the … [Read more…]

Posted in: Mobile, Social Media | Tagged: consumer and brands, customer relationship management, mobile devices, mobile marketing, social media, social networks

How to Use Mobile Apps for Musicians to Top the Charts

Posted by Brett Relander on October 27, 2014 Leave a Comment
How to Use Mobile Apps for Musicians to Top the Charts

Media consumption on mobile devices is on the rise. By 2015, one-third of mobile users in America will regularly listen to music on their smart phones. Music and video already account for more than half the $30 billion mobile content market..  Your fans expect the ultimate mobile experience in audio and video music, whether streamed … [Read more…]

Posted in: Digital Marketing, Mobile | Tagged: BandPage, Bandsintown Concerts, digital marketing, LiveStream, mobile apps, mobile apps for musicians, mobile devices, mobile marketing, Tweet for a Track, YouTube Creator Studio

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