Social media offers diverse benefits for business owners. The evolution of different social media platforms such as Twitter, Facebook, and LinkedIn has meant that you need to be aware of general as well as channel-specific hacks to fulfill your social media marketing objectives. Here are 5 social media hacks that will enable you to save … [Read more…]
Videos, already your most powerful marketing tool, are turbo-charged with Google+ Hangouts on Air (HOA). HOAs are feature-rich, allowing you to share your screen and slides, create a custom screen appearance and build a library of YouTube videos while boosting your rankings on Google search. There are six major opportunities for you on Google+ HOA … [Read more…]
Lord Chesterfield once said, “Whatever is worth doing at all is worth doing well.” This applies to the field of blogging as well if you are planning to gain influence. Besides, the rewards of becoming an influential blogger, a voice to reckon with, are substantial. Here are five things that you need to do to … [Read more…]
The first name that comes to mind when you think about social media might not be Google Plus. Facebook, Twitter, LinkedIn and Pinterest enjoy greater buzz. Why then should your small business use Google Plus? There are some very compelling arguments in favor of including Google+ in a social media marketing strategy. Google Plus has a huge user … [Read more…]