Trust is undeniably the most valuable aspect in a relationship. A blog or company site that’s trusted will receive more visitors, build an audience faster, develop a brand and possibly become more profitable. But trust has to be earned. Those running their own blog might benefit from projecting a persona that people can relate to and by giving a … [Read more...]
For some people, SEO implies manipulating websites in an attempt to get a low quality site to rank well with the search engines. If that is the definition being used, than most people will agree that it is dying a slow (and far too prolonged) death, and that is something we can all be thankful … [Read more...]
The importance of Online Reputation Management is now beyond dispute. Google long ago became a verb – we ‘google’ before making a decision about almost everything. Managing your reputation is all about controlling, or at least guiding, what people will find when they search for information about your organization. Ignore it and your business could meet … [Read more...]